Digital Marketing

Do You Measure Up? Ignore the Hunches and Check Out These Metrics Instead

Do You Measure Up? Ignore the Hunches and Check Out These Metrics Instead

Sales are the ultimate benchmark, but they aren’t the only metric… There’s also traffic, exposure, leads, brand identity and so on. The truth is there’s no way you can ever really know how well your business is doing… unless you can find a way to measure the impact of your Social Media posts, website articles […]

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Use this Quick and Easy ‘Image Fix’ to Boost Your Website Traffic

Use this Quick and Easy ‘Image Fix’ to Boost Your Website Traffic

We’ve looked at how you can use Google’s own data to test and improve your website traffic and conversions. One of the key areas they urge you to consider is the page load speed. I know, I know, it sounds very technical and pedestrian. I mean surely it’s ALL about the marketing, the copy, the […]

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How to Pick the Perfect Profile Photo (Hint: Don’t Trust Your Instincts!)

How to Pick the Perfect Profile Photo (Hint: Don’t Trust Your Instincts!)

“What on earth do you look like?” Those used to be my mum’s words… Usually when I dressed up to go out with my mates as a teenager. Quite frankly, I couldn’t see the problem… Floppy long hair all over my face so just my nose poked out, jeans with rips… about 20 insolent badges crammed […]

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Spend Less Time and Get Better Results on Social Media Using this Free Tool

Spend Less Time and Get Better Results on Social Media Using this Free Tool

The phrase “mind-boggling” is a bit over-used. You hear it in contexts like this… “The number of choices on this menu is mind-boggling.” “Enjoy this mind-boggling board game”. “I don’t know what she turned me down, it’s mind-boggling”. Hmm… But these aren’t really boggling the mind. What the phrase actually means is ‘intellectually overwhelming’. It […]

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2 Proven Formulas You Can Use to Sell Absolutely Anything

2 Proven Formulas You Can Use to Sell Absolutely Anything

Imagine I’m Willy Wonka flinging open the gates of the online business Chocolate Factory. “Come inside and see the magic of persuasion revealed!” Unless you end up like Augustus Gloop, and fall into a chocolate lake, I’m going to show you two powerful methods of persuasion used by direct response copywriters to hook potential customers. […]

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Case Study: How They Turned this ‘Boring’ Product into a Brilliant Website

Case Study: How They Turned this ‘Boring’ Product into a Brilliant Website

From time to time I get emails from people saying that our advice is all well and good but… ”It doesn’t really work for my business”. What they mean is this… I am always telling you that to get customers and make your website visible you must deliver free content that’s inspiring, interesting and useful. […]

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How to Identify any Font From an Image Instantly Using this Free Online Tool

How to Identify any Font From an Image Instantly Using this Free Online Tool

Ever seen a great font on a website or advert or banner and thought… “I wish I could find out what it is so I can use it for my own stuff…”? The good news is there’s a simple and free way to do just that. You don’t have to ask a graphic designer… You […]

The post How to Identify any Font From an Image Instantly Using this Free Online Tool appeared first on Digital Upstart.

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How to Send Out Email Broadcasts for Free (Our Low Down on 8 of the Best Providers)

How to Send Out Email Broadcasts for Free (Our Low Down on 8 of the Best Providers)

The money’s in the list. Savvy marketers have known this for over 3,000 years. If you have a good product and an engaged list you will make money, it’s as simple as that. You don’t need an expensive bricks and mortar premises, you don’t need a team of sales staff and you don’t need not […]

The post How to Send Out Email Broadcasts for Free (Our Low Down on 8 of the Best Providers) appeared first on Digital Upstart.

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This is the Next Internet Gold-Rush, But Few People Realise It

This is the Next Internet Gold-Rush, But Few People Realise It

Some people think the days of the ordinary home entrepreneur making really big money on the Internet have passed. After all, the big innovations have happened haven’t they? Think back to the days when eBay came along… when Amazon started… when the blogging craze erupted… when email marketing exploded onto the scene… when videos became […]

The post This is the Next Internet Gold-Rush, But Few People Realise It appeared first on Digital Upstart.

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Email Swipe File: How to Communicate with Your Customers and Clients During the Covid-19 Lockdown

Email Swipe File: How to Communicate with Your Customers and Clients During the Covid-19 Lockdown

I hope you’re staying safe. With the Covid-19 lockdown in place, the well-being of your staff and customers is obviously the number one priority. However these restrictions have put a huge burden on businesses, many of whom can’t afford to shut down for a week, let alone 3 months. Pubs, bars, theatres, cafes and restaurants […]

The post Email Swipe File: How to Communicate with Your Customers and Clients During the Covid-19 Lockdown appeared first on Digital Upstart.

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Email Swipe File: How to Communicate with Your Customers and Clients During the Covid-19 Lockdown

Email Swipe File: How to Communicate with Your Customers and Clients During the Covid-19 Lockdown

I hope you’re staying safe. With the Covid-19 lockdown in place, the well-being of your staff and customers is obviously the number one priority. However these restrictions have put a huge burden on businesses, many of whom can’t afford to shut down for a week, let alone 3 months. Pubs, bars, theatres, cafes and restaurants […]

The post Email Swipe File: How to Communicate with Your Customers and Clients During the Covid-19 Lockdown appeared first on Digital Upstart.

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This is the Next Internet Gold-Rush, But Few People Realise It

This is the Next Internet Gold-Rush, But Few People Realise It

Some people think the days of the ordinary home entrepreneur making really big money on the Internet have passed. After all, the big innovations have happened haven’t they? Think back to the days when eBay came along… when Amazon started… when the blogging craze erupted… when email marketing exploded onto the scene… when videos became […]

The post This is the Next Internet Gold-Rush, But Few People Realise It appeared first on Digital Upstart.

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How to Send Out Email Broadcasts for Free (Our Low Down on 8 of the Best Providers)

How to Send Out Email Broadcasts for Free (Our Low Down on 8 of the Best Providers)

Savvy marketers have known this for over 3,000 years… The money is in the list. If you have a good product and an engaged list you have a license to print money – it’s as simple as that. You don’t need an expensive bricks and mortar premises… you don’t need a team of sales staff… […]

The post How to Send Out Email Broadcasts for Free (Our Low Down on 8 of the Best Providers) appeared first on Digital Upstart.

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How to Send Out Email Broadcasts for Free (Our Low Down on 8 of the Best Providers)

How to Send Out Email Broadcasts for Free (Our Low Down on 8 of the Best Providers)

Savvy marketers have known this for over 3,000 years… The money is in the list. If you have a good product and an engaged list you have a license to print money – it’s as simple as that. You don’t need an expensive bricks and mortar premises… you don’t need a team of sales staff… […]

The post How to Send Out Email Broadcasts for Free (Our Low Down on 8 of the Best Providers) appeared first on Digital Upstart.

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How to Identify any Font From an Image Instantly Using this Free Online Tool

How to Identify any Font From an Image Instantly Using this Free Online Tool

Ever seen a great font on a website or advert or banner and thought… “I wish I could find out what it is so I can use it for my own stuff…”? The good news is there’s a simple and free way to do just that. You don’t have to ask a graphic designer… You […]

The post How to Identify any Font From an Image Instantly Using this Free Online Tool appeared first on Digital Upstart.

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