Sales are the ultimate benchmark, but they aren’t the only metric… There’s also traffic, exposure, leads, brand identity and so on. The truth is there’s no way you can ever really know how well your business is doing… unless you can find a way to measure the impact of your Social Media posts, website articles […]
The post Do You Measure Up? Ignore the Hunches and Check Out These Metrics Instead appeared first on Digital Upstart.
We’ve looked at how you can use Google’s own data to test and improve your website traffic and conversions. One of the key areas they urge you to consider is the page load speed. I know, I know, it sounds very technical and pedestrian. I mean surely it’s ALL about the marketing, the copy, the […]
The post Use this Quick and Easy ‘Image Fix’ to Boost Your Website Traffic appeared first on Digital Upstart.
“What on earth do you look like?” Those used to be my mum’s words… Usually when I dressed up to go out with my mates as a teenager. Quite frankly, I couldn’t see the problem… Floppy long hair all over my face so just my nose poked out, jeans with rips… about 20 insolent badges crammed […]
The post How to Pick the Perfect Profile Photo (Hint: Don’t Trust Your Instincts!) appeared first on Digital Upstart.
The phrase “mind-boggling” is a bit over-used. You hear it in contexts like this… “The number of choices on this menu is mind-boggling.” “Enjoy this mind-boggling board game”. “I don’t know what she turned me down, it’s mind-boggling”. Hmm… But these aren’t really boggling the mind. What the phrase actually means is ‘intellectually overwhelming’. It […]
The post Spend Less Time and Get Better Results on Social Media Using this Free Tool appeared first on Digital Upstart.
Imagine I’m Willy Wonka flinging open the gates of the online business Chocolate Factory. “Come inside and see the magic of persuasion revealed!” Unless you end up like Augustus Gloop, and fall into a chocolate lake, I’m going to show you two powerful methods of persuasion used by direct response copywriters to hook potential customers. […]
The post 2 Proven Formulas You Can Use to Sell Absolutely Anything appeared first on Digital Upstart.
From time to time I get emails from people saying that our advice is all well and good but… ”It doesn’t really work for my business”. What they mean is this… I am always telling you that to get customers and make your website visible you must deliver free content that’s inspiring, interesting and useful. […]
The post Case Study: How They Turned this ‘Boring’ Product into a Brilliant Website appeared first on Digital Upstart.
How to get your product sourcing off the ground in the UK…and what to avoid! With Q4 underway and the Christmas selling season fast approaching and little time to source from international suppliers now, I’ve received a few requests for help regarding the easiest way to source products from genuine suppliers in the UK. Although […]
Be different. Be creative. Make Sales! Well, I mentioned it a few weeks ago and ‘The Apprentice’ has been back on our screens for just over a month. As usual the ‘talent scouts’ have managed to uncover yet another bunch of dopey candidates who don’t seem to have an ounce of business sense between them. […]