Who wants a piece of a 5.8 billion pound pot?

Online sellers act now! What you need to know to make the most of Black Friday 2018 So, it’s that time of year again and ‘Black Friday’ is in the news! This yearly retail promotion originates from the US but is now just as popular in the UK. Black Friday will fall on November 23rd […]

Where to Source Genuine UK Wholesale Suppliers

How to get your product sourcing off the ground in the UK…and what to avoid! With Q4 underway and the Christmas selling season fast approaching and little time to source from international suppliers now, I’ve received a few requests for help regarding the easiest way to source products from genuine suppliers in the UK. Although […]

Spend Less Time and Get Better Results on Social Media Using this Free Tool

Spend Less Time and Get Better Results on Social Media Using this Free Tool

The phrase “mind-boggling” is a bit over-used. You hear it in contexts like this… “The number of choices on this menu is mind-boggling.” “Enjoy this mind-boggling board game”. “I don’t know what she turned me down, it’s mind-boggling”. Hmm… But these aren’t really boggling the mind. What the phrase actually means is ‘intellectually overwhelming’. It […]

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How to Identify any Font From an Image Instantly Using this Free Online Tool

How to Identify any Font From an Image Instantly Using this Free Online Tool

Ever seen a great font on a website or advert or banner and thought… “I wish I could find out what it is so I can use it for my own stuff…”? The good news is there’s a simple and free way to do just that. You don’t have to ask a graphic designer… You […]

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Use this Quick and Easy ‘Image Fix’ to Boost Your Website Traffic

Use this Quick and Easy ‘Image Fix’ to Boost Your Website Traffic

We’ve looked at how you can use Google’s own data to test and improve your website traffic and conversions. One of the key areas they urge you to consider is the page load speed. I know, I know, it sounds very technical and pedestrian. I mean surely it’s ALL about the marketing, the copy, the […]

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Do You Measure Up? Ignore the Hunches and Check Out These Metrics Instead

Do You Measure Up? Ignore the Hunches and Check Out These Metrics Instead

Sales are the ultimate benchmark, but they aren’t the only metric… There’s also traffic, exposure, leads, brand identity and so on. The truth is there’s no way you can ever really know how well your business is doing… unless you can find a way to measure the impact of your Social Media posts, website articles […]

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2 Proven Formulas You Can Use to Sell Absolutely Anything

2 Proven Formulas You Can Use to Sell Absolutely Anything

Imagine I’m Willy Wonka flinging open the gates of the online business Chocolate Factory. “Come inside and see the magic of persuasion revealed!” Unless you end up like Augustus Gloop, and fall into a chocolate lake, I’m going to show you two powerful methods of persuasion used by direct response copywriters to hook potential customers. […]

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How to Pick the Perfect Profile Photo (Hint: Don’t Trust Your Instincts!)

How to Pick the Perfect Profile Photo (Hint: Don’t Trust Your Instincts!)

“What on earth do you look like?” Those used to be my mum’s words… Usually when I dressed up to go out with my mates as a teenager. Quite frankly, I couldn’t see the problem… Floppy long hair all over my face so just my nose poked out, jeans with rips… about 20 insolent badges crammed […]

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How to subtly follow the crowd and aid your online sales

Be different. Be creative. Make Sales! Well, I mentioned it a few weeks ago and ‘The Apprentice’ has been back on our screens for just over a month. As usual the ‘talent scouts’ have managed to uncover yet another bunch of dopey candidates who don’t seem to have an ounce of business sense between them. […]

Case Study: How They Turned this ‘Boring’ Product into a Brilliant Website

Case Study: How They Turned this ‘Boring’ Product into a Brilliant Website

From time to time I get emails from people saying that our advice is all well and good but… ”It doesn’t really work for my business”. What they mean is this… I am always telling you that to get customers and make your website visible you must deliver free content that’s inspiring, interesting and useful. […]

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