Today, I want to take an introductory look at how you can create your own YouTube videos with minimum effort…
Follow this advice and create a killer video then stick on YouTube Ads through the partnership programme and see a nice sideline income start to flow. Stumble upon a viral hit and you may change your life…
YouTube is a massive video sharing website that brings together millions of users and videos all under one (virtual) roof. Spend enough time on YouTube and you will begin to feel the itch to create your own videos for the website and to share with your community.
Before recording your first video, it’s important to set up your ‘work’ area for optimum performance and efficiency. There’s nothing worse than starting a video only to have people (kids, cats and errant fiancés – but maybe that’s just me...) barge into your work area and ruin the shoot; for this reason, choose an area of the house or office where you can create your video in peace without interruption from outside forces.
Shooting a video using a video camera will require you to use a backdrop that isn’t busy otherwise it will distract the viewer; use a flat colour or wall that’s light in colour. Additionally, set up lighting evenly so you aren’t cast in harsh shadows and bright lights.
If you are recording your computer screen for Screencasts than clean your desktop and web browser to remove any instances that could expose personal information; keep your work space clean and sleek so you don’t distract the viewer from the main topic of the video.
To create a YouTube video using a traditional video camera set up you will, obviously, need to make a small investment in a video camera. High Definition video cameras are extremely cheap these days and can be purchased for £80 - £150 online. Two of the most used video cameras for creating YouTube videos are the Flip and Kodak Zi-8; each of these are inexpensive and offer all the features needed to create high definition video for your YouTube video creation.
Shooting the video is nothing more than pressing record and talking about the topics you wish to cover in the video. The first couple of takes will feel amateurish but you will get better in time. Keep shooting the video over and over until you get it the way you want.
To aid your video creation process, create a script which you may memorise and recite. Clear audio and video allows people to focus and engage with your content. Once you are happy with the recording it’s on to the video editing phase.
An alternative to shooting live video is creating Screencasts which are recordings of your computer screen. Screencasts can be created using software such as Camtasia. Camtasia can be purchased for less than £100 but a free option is Screenr which allows you to record short, five minute videos without even installing a programme.
Following the same rules as live video, shoot your YouTube video with a clear voice and logical progression in conveying the information about your topic. You can even create the screenshots first, record these and then record the voice over afterwards - and, as you won't be seen, you can read from a script if this helps.
Walk people through your information by taking them one step at a time on the computer screen or utilise PowerPoint software to create video using slide shows while adding a voice over.
Editing your video is the next step prior to uploading a video to YouTube. Editing the video will allow you to touch up any sections that need to be shortened, add title screens, and include a watermark for branding or any other additional elements that need to be added for your video work.
Video editing software can be free, Microsoft Video Creator or Apple iMovie, or can be purchased in-store or online such as Adobe Audition. Video editing software ranges in features from entry-level to professional but for the purpose of creating your videos it’s not required to have more than the ability to chop video, add audio, create title screens or add overlays; all of these features will allow you to easily produce stunning videos for YouTube.
The process of video editing is the toughest part of your video creation process but it becomes simple, in time, with practice. The main points to focus on are importing and adding your video and audio to the timeline which allows you to cut and chop the video to your liking. At this point, add any additional audio to your video to spice it up or include a video overlay of your website address so people can easily find more information. You may also want to add transitions between scenes or keep it “jumpy” which is video without these transitions. Add any title screens that seem appropriate and you’ve got yourself a fresh video to upload to YouTube!
Finally, upload your video to YouTube by signing into your account and clicking the ‘Upload’ link at the top. On the following page, choose the video file you’ll be uploading and ready it to be processed:
You will be given additional fields for your videos including the title, description, tags, category and more which all need to be filled out. At this time, use select keywords and phrases to improve the chances of your video being ranked in search engines. Finally, include your website link (using http:// in the link) to your video description to further give your viewers an opportunity to find your website.
As I’m sure you can see, the process of creating video can be a little difficult, at first, but once you create a dozen videos you will certainly get the hang of it. Produce new video on a timely basis as this will give you additional channels to reach your audience, share incredible information and build an income online.
by Sara Baugh
Online Opportunities Expert
Sara has several years experience at the cutting edge of Internet Marketing and is a regular contributor to Internet Income Detective. You can sign up for her free weekly eletter here:
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